Build Faster, Innovate Faster: Decoding the Low-Code / No-Code Advantage for Startups

Speed, agility, and innovation are the name of the game in the world of startups. Already established startups are constantly embroiled in a race to ship out the next best feature faster than somebody else in the market. Similarly, up-and-coming startups still looking for their big breakthrough are trying to do something nobody has done yet. But with technological resources more widely available than ever, they don’t know when somebody else might go to market with an idea before they have the chance to do it themselves. These scenarios have led to a sense of one-upmanship, with startups looking to eke out competitive advantages wherever they can. Thankfully for startups, the emergence of low-code / no-code platforms has been like an antidote to slow and iterative development cycles. These platforms cut the software development time in half, allowing startups to keep up with market trends and stay one step ahead of the competition.

Cracking the Startup Code

Low-code / no-code platforms provide a visual development environment that allows users to create applications through drag-and-drop components and pre-built modules, rather than writing extensive code.

While low-code platforms may require some coding expertise, no-code platforms are designed for users with minimal or no technical background.

Using these platforms provides several benefits to startups.

• Accelerating Time-to-Market: The most important KPI for a startup is its go-to-market lead time. While agile and lean work methodologies can help boost overall productivity, the fact that such methods are being widely used in the industry already means that startups need to optimize elsewhere. Traditional software development processes are often time-consuming and resource-intensive. Low-code / no-code platforms help streamline the development process and allow startups to build and launch products faster than ever before. This speed is non-negotiable in today's hyper-competitive business environment where early market entry can provide a significant advantage.

• Lower Developmental Costs: Making custom software is never cheap. Startups, especially, have limited budgets with venture capitalists watching out for every single basis point in their return on investment. Low-code / no-code platforms are, therefore, a godsend for startups since they offer a cost-effective solution to agile software development by reducing the need for extensive development teams. By using pre-built components and automating development tasks, startups can bring down development costs considerably. Most of these platforms charge on subscription models and are within the reach of any startup, even those with limited financial resources.

• Empowering Citizen Developers: Traditionally, software development was reserved for professional coders who spent their entire working lives creating some of the most incredible applications with a few lines of code. While this gives expert results, it also bars others from contributing to the development process who might have a unique perspective but not know how to code. Low-code / no-code platforms democratize software development by enabling the creation of professional applications in the hands of employees with limited technical abilities. It empowers 'citizen developers' across the organization to contribute to the development process. Thus, startups can leverage a huge talent pool and enable innovation and productivity at scale.

• Innovative and Experimental Culture: Low-code / No-code empowers experimentation and rapid prototyping. Startups can quickly build minimum viable products in order to test market fit and elicit user feedback before going live. This iterative approach enables startups to fine-tune product offerings against real-world data and thus drive innovation and improvement in product offerings.

• Scaling with Agility: As startups grow, so do their software needs. The makeshift low-cost servers that may have been initially used as a cost-effective measure to launch the product will not be enough once the product becomes a success. Low-code / no-code platforms offer scalability features that allow applications to grow alongside the business. This flexibility is crucial for startups as they often experience rapid growth. Using these platforms will prevent technical debt and ensure that the business is able to support increasing loads on their product.

• Focus on Core Competencies: One of the biggest benefits of low-code / no-code platforms is that they can automate routine development tasks which frees up development teams to focus on core competencies. With more time available to spend on creative processes and brainstorming activities, startups can allocate their resources to building unique value propositions and differentiating their products. This strategic focus can drive competitive advantage and foster long-term success.

The New Normal of Coding

On a fundamental level, the unique selling proposition of low-code / no-code platforms is that the visual workflows they are based on can be understood and created by more people. To succeed, an organization always requires people who understand the business problems that need to be solved. Low-code / no-code enables these people to be a part of the development process which will ultimately result in better solutions for the consumer.

Software development services providers such as iView Labs help bring these solutions to life. Equipped with the latest low-code and no-code platforms, iView Labs set startups up for success with dynamic applications that solve real-world customer and business problems. Established with a vision to be an innovative organization that builds innovative products with future technologies, iView Labs is the go-to software development partner for today’s startups.

If you are considering partnering with iView Labs, contact us at https://www.iviewlabs.com/talk-to-us. Our team quickly responds to your queries, and if you are interested, we can get started in no time. Visit our website www.iviewlabs.com, for more information.